I outlined my thoughts on networking last month and why I feel we are off track. If you missed it, you can read it here. Before we can analyse networking, why we do it, and how we might do it better, I believe we must first define what networking is and perhaps understand where the definition of what we know as networking has come from. According to the Merriam-Webster dictionary, networking is defined as: The exchange of information or services among individuals, groups, or institutions....
4 months ago • 6 min read
This post was originally published on LinkedIn on 15/10/22. You can view the original here. I talk to a lot of people about starting and building communities. It is so often the reason people come to me in a work capacity, and when it isn't, it's a subject that usually comes up quickly in conversation. People want to build spaces for connection and belonging not just for others but, in many cases, for themselves. There is a certain glamour to founding something, be it a company but also in...
11 months ago • 4 min read
If you’re a marketer like me, you’ll be aware of this industry's language and ongoing rhetoric. The ads that follow you around on Facebook, the promise of ways to sell online, ways to build funnels to “earn while you sleep.” Whilst everyone is entitled to their opinion, for me, the extractive nature of some marketing tactics is getting rather tiring. Ethics in marketing is something that I’ve been exploring for a while. Whilst ethics themselves are very personal, the key for me recently has...
over 1 year ago • 2 min read